Learn About Strategic Marketing and Brand Management
About The Workshop
Hi Learners! Do you realize that marketing and brand management are the important things to make your business successful? This is your time to learn how to do it. This is the condensed version of the marketing program. Providing the essential skills and knowledge on marketing and brand management. The program presents real world examples, with interactive approach.
What will you learn?
- Marketing Fundamental
- Segmentation - Targeting - Positioning
- Archetypal Segmentation
- Consumer Insight
- Brand Management
- Brand Key as Positioning Tool
- Marketing Strategy Formulation
ABOUT THE TEACHER(S)
An avid Marketer with a quarter century of Asia Pacifi c and Eurasian experience under his belt. Solid track record in FMCG & telecommunication. In the last few years has dedicated his full-time to develop next generation of marketers.
What is the price inclusive of?
- Coffee Breaks
- Free Flow Beverage
What do you need to bring?