Deep Dive Into Google Analytics – Part II : How to Improve Your Audience Segmentation
About The Workshop
Hi Learners! By segmenting your audience, you can focus on the most valuable and highest-converting audiences, gain a better understanding of what’s working, and most importantly, this allows you to figure out what makes them tick, so to speak.
In this class, you will learn how to take your analytics data to the next level. Our mentor will guide you to getting started with Google Analytics Segments, and how to extract deeper insights from the data you’ve collected. At the end of the class, you will gain hands-on experience to set up a Custom Segment and Advanced segment.
By taking this class, you’re not only just have better direction, but making all the effort that you put into finding out who your audience, become very worthwhile.
What will you learn?
- Getting Started with Google Analytics Segments
- Understand the different levels of Segment
- How to segment your audience with different needs and characteristics
- How to set up a Custom Segment and Advanced segment (practice)
ABOUT THE TEACHER(S)
Analytics Director At Mirum
What is the price inclusive of?
Including e-certificate and meals
What do you need to bring?
Laptop / Mac