Digital Mastership for Content Writer of Today

  • Teachers:

    Dyan Nuranindya , Inco Harper

  • Start Date:

    Saturday, 21 Jul 2018
    10.00 AM - 04.00 PM

  • Address:

    Freeware Labs Kemang
    Jl. Bangka XII No.4, RT.2/RW.7, Pela Mampang, Mampang Prpt., Kota Jakarta Selatan, Daerah Khusus Ibukota Jakarta 12720

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  • Class Size:

    25

  • Level:

    beginner

  • Language:

    Bahasa Indonesia

About The Workshop

Hi Learners! Content marketing is a quickly growing field. Our research shows the vast majority of marketers are using content marketing. It has turned from the stage of popularity to the stage of necessity. With the development of digital marketing, the need for good content writing and management is increasing by leaps and bounds to gain more leads. Content writing is one of the most effective and easiest method to keep your website or other digital platform informative and updated than any other online tools. With that growth comes opportunities for content writer as an emerging and lucrative career option for many

Content writers need to be well-rounded. While this skill set may seem daunting to newcomers, all that is required to master these traits is practice.  You will be specializing in providing relevant content for websites or other digital platforms. Every platforms have specific target audiences and requires different contents. Great contents should contain key words (specific business related terms which internet users might use in order to search for services or products) aimed towards improving a website’s SEO, should deliver values to the customers, enhance website ROI, and manage to make the valuable connection and engagement for customers.


What will you learn?

This program will prepare you to develop a long-term and day-to-day content strategy; produce the content for many different types of websites, including blogs, social networks, e-commerce sites, news aggregators, and college websites; and identify as well as execute online ads.
1. Career Awareness & Creative Writing Essentials
2. Deep Dive into Digital Content Marketing
3. Mastering Digital Content Creation
4. Managing Creative Projects


Schedule & other dates

    • Start Date
    • Time
    • # Sessions
    • Price
    • 21 Jul (Sat)
    • 10.00 AM - 04.00 PM
    • 4
    • Rp 3.500.000
    This course consists of multiple sessions, view schedule for sessions.
      • 21 Jul (Sat)
      • 10.00 AM - 04.00 PM

      1. Career Awareness & Creative Writing Essentials


      First Hours (120 min.):
      – The role of creative content writers in the industry
      – Creative Thinking Techniques to Develop Ideas
      – How To Build Confidence in Writing Ability
      – Work Flow & Guideline to Write


      Second Hours (180 min.):
      – Finding Voice, Style and Point of View
      – Developing Characters and Dialogue
      – Writing Structure and Plot

      • 22 Jul (Sun)
      • 10.00 AM - 04.00 PM

      2. Deep Dive into Digital Content Marketing

      First Hours (120 min.):
      – Marketing Communication Fundamentals
      – How to Understand Customers
      – Market Segmentation, Targeting, and Positioning

      Second Hours (180 min.):
      – Digital Media on Marketing Communication
      – Types of Content Marketing
      – Crafting Different type of Content Marketing

      • 28 Jul (Sat)
      • 10.00 AM - 04.00 PM

      3. Mastering Digital Content Creation

      First Hours (120 min.):
      – Understanding web writing
      – Deep dive into Search Engine Optimization (SEO)
      – Content audit and analysis

      Second Hours (180 min.):
      – Search Engine Optimization (SEO) Strategy
      – Develop tagline and engaging copy

      • 29 Jul (Sun)
      • 10.00 AM - 04.00 PM

      4. Managing Creative Projects

      Full Day:
      – How to identifies project’s goals
      – How to develop creative brief
      – Crafting different type of content
      – How to develop content strategy, roadmap, and scheduling

Rp 3.500.000 / per pax

Thursday, 19 Jul 2018, 6 PM

Rp 3.500.000
Purchase this class now and earn up to 70,000 Points for your future classes!

ABOUT THE TEACHER(S)

  • Dyan Nuranindya
    Dyan Nuranindya

    Writer & Marketing Communications Lecturer at Universitas Multimedia Niusantara

  • Inco Harper
    Inco Harper

    Head of Strategic Communication Department at Universitas Multimedia Nusantara


What is the price inclusive of?

- Certificate
- Learning materials and tools
- Meals in every sessions
- Opportunities to get into our talent pool (COMING UP!)


What do you need to bring?

- Laptop
- Stationary


FAQ

  • Q: Can I get my refund back if I am not able to make it last minute?

    A: No.

  • Q: Can I get my friend to take over if I am not able to make it last minute?

    A: Yes. However, please kindly inform us for us to make any necessary arrangement.


TERMS & CONDITIONS

All payments are non-refundable and are not transferrable to other workshops but you are allowed to transfer your ticket to other person. Please kindly inform us so that we can make any necessary arrangement.

In the event if the class is cancelled due to some unexpected events by the educator, we will refund your payment fully.

In the event if the class information such as the price/time/location/learning description is amended by the educator/facilitator, you can have the option to ask for refund.


SPECIAL NOTE

Problem with registration? We can help you! Please contact us at
Whatsapp/SMS: +62 815 1996 6882
Email: [email protected]
LINE: @maubelajarapa
See you guys at the workshop!

Rp 3.500.000 / per pax

Thursday, 19 Jul 2018, 6 PM

Rp 3.500.000
Purchase this class now and earn up to 70,000 Points for your future classes!

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